STORY: Kanye West Reveals ‘Yeezus’ Collaborators It appears that no one can rave about Kanye quite like Kanye raves about Kanye. Several critics have weighed in on the album thus far, and while reviews generally skew positive, few appear to be raves. Early projections from Billboard suggest that West’s latest could sell half a million copies in its first week on the market. Rather than abide by standard industry practices, including releasing a lead single to radio, West says his plan for selling more music is “called make better music.”Īnd he’ll likely get his wish. We just wanted to make the best product possible,” West said at the event, as reported by Mashable. “The whole way this album was put together, the amount of producers that came together for it, and the way we worked on this s- really collectively, collaboratively, we really didn’t give a f- what nobody else said - outside looking in or anything. ‘Ye has opted for a new process with his latest, forgoing previous precautionary measures such as limiting the amount of people working on the album and storing the files on secure external hard drives, while avoiding file transfers via email. This whole process is all about giving no f-s at all.” The artist said, “This album is about giving. PHOTOS: Billboard Music Awards 2013: Taylor Swift, Selena Gomez Rock the Blue CarpetĮven West took the mic to tell revelers that “I have this new strategy.
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